UFL Leaders Discuss League Formation, Success at SBJ Conf

[4th&long]

https://www.theufl.com/news/2024/novemb ... conference

>>  The UFL was a proud sponsor of the Sports Business Journal Media Innovators conference, which occurred Wednesday, November 20 in New York City. UFL President & CEO Russ Brandon took part in their partner insight panel moderated by Sports Business Journal’s Dan Kaufman.Joining Brandon was Managing Director of RedBird Capital Kevin LaForce and President, Content of ESPN Burke Magnus. The topic discussed was Unique Ownership-How Broadcast, Private Equity and Entertainment Entities Came Together to Form the UFL.  <<

Aboiut 20min video  -  sounds like long term commitment, they sound into it.  I Like Burke said at the end, (paraphrasing) "we're seeing other sports leagues unrivaled, PPL, etc... but at the end of the day this is Football.  And with CFB and NFL growing this fits right in..."

BTW - The  UFL was a "Gold" sponsor of the SBJ event