4th&long wrote: ↑Fri Feb 09, 2024 11:47 amjohnnyangryfuzzball wrote: ↑Fri Feb 09, 2024 10:43 amSounder wrote: ↑Fri Feb 09, 2024 10:35 am It's looks to me like the this leagues "super bowl" is opening the season. Whatever rating it gets will set the tone.....can it beat the better than 3 million viewers they got in 2020? The promotion has been good....I say it happens. And I hope it's a good show because then people might tune in for more. And this is an opportunity they have that won't occur again.I don't think so. We'll be over a month removed from the last meaningful football game, so casual fans will be out of "football mode" by then. There's a lot of competition from all the NCAA winter sports championships that drove XFL ratings to embarrassingly low ratings last year this time.
2 million is in reach, but 3? I don't think so.I don't see a day time game in late March 30th vs XFL 2020 Feb 8th. Weather plays a big part in viewership IMO, esp with younger demo. Now being Easter weekend and a couple weeks better than 2022 helps,
I'm saying 1.2-1.4 mm depending on competition, weather etc. ESPN may do better on Easter Sunday.
My initial assessment for season is better than 2022 and both 2023 but no where near what XFL 2020 got. Though it may be more consistent from start to finish.
Main reasons:
1) 2020 was played in Winter - the later half of season was never played. Winter IMO is a major advantage
2) VM and his money and promotion were much larger
3) The Markets for 2020 were 22% household market share. The 2024 markets are only 11.3% - Half. That to me is a big issue.
4) ESPN and Fox, plus 2 year lead up to launch
Just to back up claim on cold weather and viewing audience...
https://www.nielsen.com/insights/2024/c ... n-january/
>> Colder weather and NFL playoffs drive increased TV usage in January <<
This is one reason why I prefer Feb start for the league - even with March Mddness. The Easter start is clearly to fill a programming void for Fox, but it does adversely impact viewership imo.
https://www.nielsen.com/insights/2024/c ... n-january/
>> Colder weather and NFL playoffs drive increased TV usage in January <<
This is one reason why I prefer Feb start for the league - even with March Mddness. The Easter start is clearly to fill a programming void for Fox, but it does adversely impact viewership imo.