>> ARLINGTON, TX – May 3, 2024 – This past weekend the United Football League (UFL) reached the midpoint of its inaugural regular season. In its first five weeks, the League has captivated audiences with exciting football, groundbreaking broadcasts, and compelling content.Among the 2024 Season Midpoint Highlights: UFL Broadcast Highlights
- 18 UFL telecasts* are averaging 845,000 viewers.
- 25% better than last year’s average for all regular season USFL and XFL games through week 5.
- 38% increase over the 2023 USFL and XFL regular season average across all linear networks.
- 33% increase in viewership in the key 18-49 demographic compared to the 2023 USFL and XFL average through week 5.
- Network broadcasts are averaging 958K viewers.
- Cable telecasts are averaging 680K viewers.
- An average of 1.35 million viewers tuned in to FOX on March 30th to watch the Michigan Panthers defeat the St. Louis Battlehawks 18-16.
- Viewership across several markets compares favorably against more established NHL and NBA teams.
- ESPN’s digital studio show UFL Today’s average viewership this season through five weeks is up 33% vs. last year’s full season average.
- Engagement with UFL content across ESPN social channels is up 98% YOY from the 2023 XFL season.
- Total unique users of UFL content across ESPN.com and the ESPN App is up 156% compared to the same time in last year’s XFL season.
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UFL Kicking azz! Needs to keep pushing, promoting and getting the word out!
