US Army Sponshorship

[laxtreme56]

The negative slant seems more towards sports in general. The writer referenced the failed NASCAR partnership with the National Guard. This read less like the UFL isn't a great partner and opposed to the Army should be targeting Gen Z on social media, not sports where they are extremely disinterested.

[johnnyangryfuzzball]

The negative slant seems more towards sports in general. The writer referenced the failed NASCAR partnership with the National Guard. This read less like the UFL isn't a great partner and opposed to the Army should be targeting Gen Z on social media, not sports where they are extremely disinterested.

 

 

But the thing is, the XFL at least did very well in the 18-34 demographics, compared to similarly rated legacy sports and leagues like NASCAR. The article claimed the XFL was "underperforming" (compared to what?) And then the author bemoans that they're not allowed to advertise on Red Chinese-owned TikTok.

UFL viewers are hardcore football fans. A synergy with the U.S. Army would put that brand in the eyes of young men who like action and team combat—precisely the kind of audience the armed forces should want to reach. TikTok is dominated by girls, effeminate boys and has an environment completely hostile to the kind of soldier the Army seeks.

If he's going to dump on this league, the author should at least get his facts straight.

[XFL Crusader]

The negative slant seems more towards sports in general. The writer referenced the failed NASCAR partnership with the National Guard. This read less like the UFL isn't a great partner and opposed to the Army should be targeting Gen Z on social media, not sports where they are extremely disinterested.

 

But the thing is, the XFL at least did very well in the 18-34 demographics, compared to similarly rated legacy sports and leagues like NASCAR. The article claimed the XFL was "underperforming" (compared to what?) And then the author bemoans that they're not allowed to advertise on Red Chinese-owned TikTok.

UFL viewers are hardcore football fans. A synergy with the U.S. Army would put that brand in the eyes of young men who like action and team combat—precisely the kind of audience the armed forces should want to reach. TikTok is dominated by girls, effeminate boys and has an environment completely hostile to the kind of soldier the Army seeks.

If he's going to dump on this league, the author should at least get his facts straight.

Have you seen the policies recently pushed by the Army brass? They fit right at home on TikTok.